grind

Kvartira Mechty

A landing page for a property developer: pick an apartment, price it on three plans, send the request to the CRM.

Client
Property developer, Sochi
Role
Design + development
Time
4 days
Year
2026
Stack
Next.js · Tailwind · Vercel · amoCRM

kvartira-mechty.ru

Kvartira Mechty home page

01 — Task

Task

The old site was built on a site builder: 6 seconds to load on mobile, and requests got lost between email and the sales manager. The client needed a landing page that opens instantly and puts every request into amoCRM with its source.

02 — Solution

Solution

01 Home · 02 Mobile

Seven blocks, each answering one buyer question: floor plans, prices, mortgage, construction progress, reviews, map, viewing sign-up.

A light theme with one accent in the developer’s brand colour and large floor plans as the main visual. No stock happy families.

Kvartira Mechty — mobile version

Static Next.js on Vercel, lazy-loaded WebP images, a form that posts to amoCRM via webhook with UTM tags. Yandex Metrica goals on every step.

03 — Results

4

days from brief to launch

98

Lighthouse mobile

0.9 s

LCP

+41 %

requests in the first month

The old site loaded so slowly that people left before the first screen. The new one opens instantly, and every request lands in amoCRM with its source, so managers stopped asking where a client came from. The deadline was set at the start, and we hit it.

Анна Соколова

Head of Sales, Kvartira Mechty

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